Let's Find Your First Franchise!
Tired of a job you hate? Follow a proven roadmap to explore franchise ownership with clarity and confidence. Be your own boss.
I wrote this to help you navigate the chaos of starting a business. No cost, no pressure—just the clarity you need to decide.
Gain Clarity
Take Action
Launch Your New Business
57% of all Americans would rather start a business
than work for someone else. (per Gallup)
Just Some of The Reasons:
- poor management
- not feeling valued for hard work
- fired after years of dedication
- limited financial freedom
- realizing ageism is real
- stuck in a job that's not fulfilling
- ownership dreams unrealized
- lack of time freedom
When making a career transition, having a step-by-step roadmap is essential. It can be the difference between staying stuck or moving forward enjoying life and finding fulfillment owning a business you're proud of.
Hi, I'm Ewell
As the author of Your First Franchise Roadmap, podcast host, and a franchise advisor, I help people make confident, well-informed decisions about franchise ownership.
My role isn’t to sell you on an idea. It’s to help you slow down, ask better questions, and understand what actually fits your goals, lifestyle, and risk tolerance.
Throughout this process, we’ll move from uncertainty and overwhelm to clarity and direction, so you can evaluate franchise opportunities with confidence and avoid costly mistakes.
Ultimately, the goal is simple: help you find the right franchise fit, not just a franchise, so you can move forward with genuine excitement and peace of mind.
You'll:
- gain clarity before making a major decision
- understand franchise options you may not know exist
- explore paths to ownership that align with your lifestyle and goals
- reduce risk by following a proven evaluation framework
- make decisions you feel confident standing behind
Your First Franchise Guidance Helps
Let's Guide you with clarity.
Borrowing from my book Your First Franchise Roadmap, I help aspiring entrepreneurs make sense of franchise ownership before making a major commitment.
Together, we’ll focus on understanding your goals, lifestyle, and risk tolerance so you can evaluate franchise opportunities with confidence - not pressure.
This process is about asking better questions, slowing decisions down, and gaining clarity before you move forward.
(aspiring entrepreneurs - my ROADMAP GIFT to you
- click here)

What Others Are Saying
Clarity matters when you’re considering a major decision.
While many people first discover my work through Your First Franchise Roadmap, these reviews reflect how readers experienced the thinking, framework, and perspective behind the advisory work I do today.
"I've been an entrepreneur for the better part of the last two decades, diving headfirst into startups and building businesses from the ground up. Ewell Smith's Your First Franchise Roadmap resonates deeply with me because it encapsulates the essence of transitioning from startup chaos to structured success through franchising."
Josh W.
"If you've ever thought about owning your own franchise and being your own boss, this insightful book is for you!
You'll discover the history of franchising and what it's like today, as well as very practical steps to succeed in your own journey. Filled with great stories and quotes, you'll be inspired to take action and launch your new business with a proven framework that takes out the guesswork. This important roadmap is a must-have in your entrepreneurial toolbox!"
Juliana B.
"Ewell has delivered a step-by-step guide on evalualting Franchise ownership, (and an enjoyable read). If you have ever fantasized about being an entrepreneur, this book is for you."
David S.
""This book captures the journey many entrepreneurs make when moving from corporate life to owning their own business. Ewell helps people avoid some pretty big pitfalls that many have stumbled into. I appreciated the tone and authenticity of a New Orleans guy with a laid-back demeanor but a fire to help people succeed."
Travis V.
"I wish I had this book before I bought my first franchise. I am grateful to have it now that I am looking to purchase my second!
Ewell Smith walks through the necessary mindset, the obstacles you will encounter, why franchising improves the odds of success, and how to explore different franchise options."
Codex
"A roadmap into the mindset, obstacles and rewards of franchising. Ewell Smith provides the information and step-by-step instructions to make up your mind if a franchise is the next career choice along the path of life."
Adrienne E.
Ewell committed the effort and expertise into writing a book that would help anyone who is considering a franchise investment better approach the options and opportunity. The step-by-step guide builds through each stage of development, and by adding the timely quotes and personal insights, he’s created enthusiasm and motivation for the reader to realize self-employment is truly possible and profitable. Your first franchise roadmap is an outstanding guide for anyone who has considered taking the franchise journey.
Well Done!
Charlie G.
"Really think this book hits it out of the park when it comes to getting started as franchisee."
Colin C.
Your First Franchise Path
1. Step one
Get Oriented
Schedule a free introductory conversation to talk through where you are and what you’re looking to change.
2. Step two
Gain Clarity
I’ll listen, ask thoughtful questions, and help you connect your experience, goals, and lifestyle priorities into a clear direction.
3. Step three.
Make an Informed Decision
When the timing is right, you’ll move forward with confidence knowing the opportunity fits your goals, finances, and long-term vision.
Ewell also serves as Head of Development for Painter1 Franchise.
Aspiring Entrepreneurs - My Gift To You - Your First Franchise Roadmap
Prefer Paperback, Get the Book on Amazon - 100% of All Paperback Book Profits Go To Make A Wish
Your First Franchise Podcast - available on Apple Podcasts
Connect WIth Ewell










